How to Attract Multiple Offers and Reduce Showings Hassle
Posted by Heather & Dennis Faulkner on
The first and foremost strategy when selling a home is pricing, sometimes referred to as positioning.
In a seller’s market, my wife and I often recommend competitive pricing with only a few exceptions. Our single goal with respect to competitive pricing is to start a fight for the home and, hopefully, a big fight to get the highest sale price possible in a timely way and reduce inconvenience to the seller.
To start that fight, we have to garner a lot of attention and create a lot of enthusiasm for our client’s listing during the first three days the listing is active.
Before we recommend a list price, we will do a detailed assessment of the active competition. We assess not just the list price of the competition but what we determine to be the…
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